VIRAL MARKETING UNLEASHED TABLE OF CONTENTS - Why and How Viral Marketing Works - What Works & What Doesn't - The Many Facets of Viral Marketing - Your Ebook is your Viral Salesman - What an Ebook Can Do for You - Ebooks and Affiliate Programs - 3 Steps to Find "Freebies" to Add to Your Ebook - Viral Marketing using Forums - Viral Marketing Goes Mobile - Using Videos in Viral Marketing - Using Forums - Using File Sharing - Using E-Mail to Achieve Objectives - Using Chat Rooms - Viral Marketing Example: The Subservient Chicken - Successful Forum Viral Marketing - Start Viral Marketing Campaigns Using Ebooks - Humor Turns E-Mail Viral - How to Get and Use E-Mail Addresses for Viral Advertising - Houston Museum of Natural Science Went Viral - Getting a "Buzz" On - Four Good Reasons to Use Viral Ebooks - "Folksonomies" - a New Viral Marketing Tool - B2B Marketers Do It, Too - 6 Ideas for Viral Marketing